GoodBye! from


We have some news we wanted to share with you.

It’s with a heavy heart that we announce that after a wonderful 5 years, we have decided to close down

Coming to this decision was by no means easy, but with us being so busy juggling several projects, we felt that to honour the brand we love so much that it was the right time to say farewell.

The past 5 years have been amazing, we began this journey with a single purpose, to give the Somali diaspora a brand that infused culture, fashion, technology and start up ethos to create a platform where mothers and daughters can put aside their generational gap to enjoy a service that conveniently made our culture accessible in ways never seen before.

We want to thank everyone from all corners of the globe who purchased, browsed, liked, commented, emailed and phoned us. We truly thank you from the bottom of our heart.


Thanks again for everything